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Consistent user experience

The Queensland Government has developed a consistent user experience standard, which is used on all government websites.

The purpose of the standard is to ensure that visitors:

  • can find the information they need quickly and easily;
  • do not have to learn new navigation methods when using different agency sites; and
  • can move from one site to another with familiarity.

To make this consistent experience a reality, the standard requires that:

  • agency web pages are laid out consistently, with elements such as the navigation, search button and agency name always in the same place;
  • navigation is based on what visitors are likely to be looking for, rather than on how departments are organised; and
  • the underlying techniques used to create the pages ensure they are accessible to as many people as possible.